As an Accor Live Limitless member, you’re not just booking a hotel room—you’re investing in a currency of unforgettable moments: free nights in Paris, dining discounts in Bangkok, and elevated experiences that turn ordinary trips into cherished memories.
In the dynamic world of travel, finding a loyalty program that truly rewards every kind of journey can feel like a quest. Enter Accor Live Limitless (ALL): the free-to-join loyalty program from Europe’s largest hotel group, designed to do exactly that. Boasting a portfolio of 45+ iconic brands—from legendary names like Raffles and Fairmont to reliable favorites such as Novotel and ibis—Accor operates over 4,800 properties across 110 countries. This guide will walk you through joining, earning valuable rewards, and maximizing your membership status to elevate every travel experience.
What Is Accor Live Limitless (ALL)?
Accor Live Limitless (ALL) is Accor’s global, complimentary loyalty program, launched in 2019 to replace the former Le Club AccorHotels. More than just a hotel rewards scheme, it’s a holistic ecosystem that integrates airline partnerships and lifestyle benefits, turning every stay and spend into tangible value.
- Core Philosophy: Every euro you spend at Accor properties converts directly into Reward Points—a flexible currency you can use like cash for future stays, dining, spa treatments, and more.
- Universal Access: Membership costs nothing, and you’ll start earning benefits from your very first booking. No hidden fees, no minimum stays—just instant value for every traveler.
ALL Membership Tiers: Earn More, Experience More
Your ALL membership tier advances based on the number of eligible nights you stay or the amount you spend with Accor. Each tier unlocks increasingly exclusive perks, designed to make every trip smoother, more comfortable, and more rewarding.
Below is a clear breakdown of each tier’s requirements and key benefits—from the free Classic level to the elite Diamond status:
| Membership Tier | Qualification Criteria | Key Benefits & Privileges |
|---|---|---|
| Classic | Free to join (no minimums) | Member-exclusive rates (≈10% off public prices), complimentary Wi-Fi on all stays |
| Silver | 10+ eligible nights OR €800+ qualifying spend (annual) | All Classic benefits + welcome drink (lobby bar voucher) + late check-out (subject to availability) |
| Gold | 30+ eligible nights OR €2,800+ qualifying spend (annual) | All Silver benefits + welcome gift (e.g., fresh fruit/platter) + room upgrade (subject to availability) + guaranteed room (up to 3 days pre-arrival) |
| Platinum | 60+ eligible nights OR €5,600+ qualifying spend (annual) | All Gold benefits + executive lounge access (complimentary afternoon tea & evening canapés) + free daily breakfast + guaranteed suite upgrade nights + dedicated member service line |
| Diamond | €10,400+ qualifying spend (annual, tiered) | All Platinum benefits + ability to gift Gold status to a friend/family member + enhanced points earning rate + global free weekend breakfast |
Maximize Your Rewards: Earn & Redeem ALL Points Like a Pro
At the heart of the ALL program is its straightforward points system, split into two key types: Reward Points (your spendable currency) and Status Points (the points that boost your membership tier). Mastering both is the key to unlocking maximum value.
How to Earn Points (Fast)
- Hotel Stays (Primary Earning): Earn points on every euro spent on room rates, dining, spa treatments, and other in-hotel charges. Pro Tip: Charge all expenses to your room bill—this ensures every purchase counts toward your points balance.
- Limited-Time Promotions: Accor runs frequent bonus points offers. For example, a current promotion lets members earn double Reward Points on stays in the Asia-Pacific, Middle East, and Africa when booked by July 31, 2025. Always check Accor’s official promotions page before booking!
- Dine & Earn (No Stay Required): Use the “Dining Offers” benefit to earn points at participating Accor hotel restaurants and bars—even if you’re not a guest. Simply present your ALL membership card (digital or physical) to the staff when paying.
- Airline Partner Transfers: Convert points with leading airlines like Emirates (4,000 ALL points = 2,000 Emirates Skywards miles) or set up automatic transfers to British Airways Avios. Perfect for combining hotel and flight rewards.
How to Redeem Points (Simple & Transparent)
Unlike many loyalty programs, ALL points have a fixed, clear value—no guesswork, no blackout dates on standard rooms. Here’s how to use them:
- Fixed Value: 2,000 Reward Points = €40 (this rate is consistent across all eligible properties).
- Offset Bills at Checkout: Use points to cover part or all of your stay, dining, or in-hotel expenses in 2,000-point increments. Just tell the front desk you’d like to redeem points when settling your bill.
- Free Night Stays: Redeem points for fully free nights at any participating Accor hotel. Standard rooms have no blackout dates, making it easy to plan ahead or book last-minute getaways.
Premium Upgrades: ALL PLUS Voyageur & Accor Plus
For frequent travelers seeking bigger discounts, instant elite status, and exclusive perks, Accor offers two paid subscription plans tailored to different travel needs.
ALL PLUS Voyageur (Global Coverage)
A global subscription designed for travelers who stay with Accor worldwide. Key benefits include:
- Year-round 15% off at 4,000+ participating hotels (temporary 20% off select brands until January 2026).
- Welcome bonus of 4,500 Reward Points (worth €90) immediately upon joining.
- 20 Status Nights credited upfront—enough for instant Silver status, or a head start toward Gold or Platinum.
- Guaranteed room availability up to 2 days before arrival (ideal for last-minute business trips).
Accor Plus (Asia-Pacific Focus)
A region-specific premium membership for travelers who frequent Accor properties in the Asia-Pacific. For an annual fee, members unlock:
- One complimentary night per year at participating luxury and premium hotels (e.g., Sofitel, Pullman) across APAC.
- Up to 50% off dining for two at 1,400+ Accor restaurant partners (a game-changer for foodies).
- Access to “Red Hot Rooms”: exclusive last-minute stays with up to 50% off.
- Automatic ALL Silver status (unlocks welcome drinks and late check-out immediately).
Accor Plus Exclusive: Sign up now and redeem your complimentary night at iconic properties like the Sofitel Kia Ora Moorea or Shanghai’s Peace Hotel. Explore Accor Plus Benefits
Recommendations for Accor Hotels
While Accor stands as Europe’s largest hotel group, many of its most extraordinary luxury properties fly under the radar of mainstream travel guides. Below, we shine a light on standout Accor luxury hotels across the globe—hidden gems you’ll be surprised to discover are part of the group’s prestigious portfolio.
Shanghai Peace Hotel – A legendary icon etched into China’s hospitality history, this Art Deco masterpiece graces Shanghai’s Bund waterfront. With a nearly century-long legacy (originally built as the Cathay Hotel in 1929), the hotel offers guests a rare glimpse into Shanghai’s golden age. Currently managed by Accor, it is set to be rebranded as Raffles Peace Hotel Shanghai following renovations in 2027, blending timeless heritage with world-class luxury.
Sofitel Kia Ora Moorea Beach Resort – Nestled on the turquoise lagoon of Moorea Island in French Polynesia, this 5-star luxury resort is a tropical paradise. Boasting unobstructed, postcard-perfect views of neighboring Tahiti Island, it offers an idyllic escape for travelers seeking overwater bungalows, pristine beaches, and immersive Polynesian culture.
The Sofitel Fiji Resort and Spa – This beachfront haven on Denarau Island is a masterclass in family-friendly luxury and adults-only relaxation. Alongside a sprawling lagoon pool, full-service spa, and three diverse dining venues, it caters to all ages with dedicated kids’ amenities (including a zip line and water play zone) and the exclusive adults-only Waitui Beach Club. Club access includes poolside dining, a beach bar, and vibrant weekly Polynesian dance shows, ensuring every guest finds their slice of paradise <superscript id=”4″>3.
Sofitel Brisbane Central – For urban explorers, this 5-star hotel boasts an unbeatable location right above Brisbane’s Central Station in the heart of the CBD. Steps from the city’s top attractions, restaurants, and shopping districts, it’s the ideal base for both business travelers and leisure seekers, combining French elegance with seamless convenience.
Hotel Chadstone Melbourne – MGallery – A luxury urban retreat in Melbourne’s Chadstone, this MGallery property is a gateway to premier shopping and dining (directly connected to Chadstone Shopping Centre). Highlights include a sleek rooftop pool, indulgent spa, 24-hour fitness center, and three sophisticated restaurants. With easy access to Melbourne Airport and key entertainment venues, it balances luxury comfort with practicality for every type of traveler.
Why Choose Accor Live Limitless?
ALL stands out in the crowded loyalty space for three key reasons:diversity, simplicity, and flexibility.
With 45+ brands, Accor has a property for every trip: a historic city escape at Shanghai’s Peace Hotel (soon to join Raffles), a tropical retreat at the Sofitel Kia Ora Moorea, or a no-fuss business stay at ibis Styles. Every stay contributes to a single rewards pool, so you never waste progress.
The program’s simplicity is a breath of fresh air: fixed point values eliminate confusion, and earning points is effortless (charge everything to your room, dine out, or join promotions). Plus, elite benefits—like free breakfast and executive lounge access—are tangible, improving your on-property experience from check-in to check-out.
Ready to Start Your Rewarding Journey?
Getting started with ALL is quick and easy. Follow these steps to turn your next trip into rewards:
- Join for Free: Sign up online via the Accor app or website before your next booking. It takes 2 minutes, and you’ll instantly unlock member rates.
- Book Direct: Always book through all.accor.com, the Accor app, or direct hotel channels. This ensures you earn points, qualify for promotions, and access member-only perks (third-party bookings don’t count toward status or points).
- Upgrade If It Fits: If you travel 5+ times a year (globally or in APAC), consider ALL PLUS Voyageur or Accor Plus. The upfront fee is often offset by a single free night or a few discounted dining experiences.
Your next adventure could be more rewarding than you think. Join Accor Live Limitless today, and start turning every stay into unforgettable experiences and tangible savings.
